NORWEGIAN BREAKAWAY BRINGS THE TASTE OF NEW YORK TO SEA WITH SABRETT HOT DOGS & BROOKLYN LAGER

NORWEGIAN BREAKAWAY BRINGS THE TASTE OF NEW YORK TO SEA WITH SABRETT HOT DOGS & BROOKLYN LAGER




MIAMI – November 26, 2012 – Norwegian Cruise Line announced today two more New York-inspired food and beverage offerings onboard Norwegian Breakaway, the line’s newest ship: Sabrett Hot Dogs and Brooklyn Lager beer. Further enhancing the ship’s ties to New York City, its year-round homeport, these newly-announced offerings provide guests with a taste of the Big Apple at sea.



Located on the Waterfront, pool deck and forward deck, three Sabrett hot dog carts will sport the brand’s iconic yellow and blue umbrellas and offer up the same all-beef frankfurters that New Yorkers have voted the #1 hot dog for more than 50 years, renowned for the famous snap! of their natural casing. The carts on Norwegian Breakaway will also include the company’s famous condiments, including mustard, sauerkraut, relish, and onions in a delicious tomato sauce, so guests can order their complimentary Sabrett hot dog “all the way” (complete with all the toppings).



“As a New Yorker, I’ve been a fan of Sabrett’s. Since we are launching New York’s ship, it made complete sense to bring New York’s favorite hot dog to Norwegian Breakaway,” said Kevin Sheehan, CEO of Norwegian Cruise Line. “With Sabrett hot dogs and Brooklyn Lager beer, our guests will truly get a real taste of the city as a part of their whole New York experience while onboard.”



“Sabrett is a New York institution, offering our famous all-beef frankfurters to New Yorkers for half a century,” said Mark Rosen, vice president of Sabrett. “We’re so excited to offer our hot dogs on board Norwegian Breakaway and look forward to welcoming New York’s ship to the Sabrett family.”



New York’s award-winning Brooklyn Brewery’s Brooklyn Lager beer will also be offered on Norwegian Breakaway in Uptown Bar & Grill. Lager beer in the “Vienna” style, Brooklyn Lager’s amber-gold color and firm malt center are supported by a refreshing bitterness and floral hop aroma. The aromatic qualities of the beer are enhanced by “dry-hopping”, the centuries-old practice of steeping the beer with fresh hops as it undergoes a long, cold maturation. The result is a wonderfully flavorful beer, smooth, refreshing and very versatile with food.



Norwegian Breakaway

The 4,000 passenger Norwegian Breakaway will arrive in her year-round homeport of New York City in early May 2013. The ship will begin weekly summer seven-day cruises to Bermuda on Sunday, May 12, 2013. From October 2013 through April 2014, New York’s ship will offer voyages from the heart of Manhattan to the Bahamas & Florida and the Southern Caribbean.



To date, the company has revealed the ship’s groundbreaking design, including The Waterfront and 678 Ocean Place; a wide range of indoor and outdoor venues on three dynamic decks that will create a whole new complex at sea that enhances guests’ connection with the ocean. Norwegian Breakaway’s entertainment will include three Broadway shows: five-time Tony nominated ROCK OF AGES; the dance sensation BURN THE FLOOR; and CIRQUE DREAMS & DINNER JUNGLE FANTASY. The famed comedy troupe The Second City, Howl at the Moon dueling pianos, and New York’s own Slam Allen will also perform on the vessel. Celebrity Chef and Food Network star Geoffrey Zakarian will also debut his first restaurant at sea on Norwegian Breakaway: Ocean Blue by Geoffrey Zakarian.



The top decks of Norwegian Breakaway will feature the first Aqua Park at sea with five full-size water slides, including twin Free Fall slides, the first ever at sea, and a three-story sports complex that includes the largest ropes course at sea, a nine-hole miniature golf course, basketball court, rock climbing wall and more.



The ship will also feature a rich mix of stateroom options including The Haven by Norwegian, comprised of 42 Suites at the top of the ship and 18 additional Suites located throughout the ship; the innovative Studios, designed and priced for solo travelers; the re-introduction of Oceanview staterooms, Balcony and Mini-Suites; along with Spa Balcony, Mini- Suites and Suites in close proximity to the spa.



About Norwegian Cruise Line

Norwegian Cruise Line is the innovator in cruise travel with a 46-year history of breaking the boundaries of traditional cruising, most notably with the introduction of Freestyle Cruising which revolutionized the industry by giving guests more freedom and flexibility. Today, Norwegian invites guests to “Cruise Like a Norwegian” on one of 11 purpose-built Freestyle Cruising ships, providing guests the opportunity to enjoy a relaxed cruise vacation on some of the newest and most contemporary ships at sea.



Norwegian’s largest and most innovative Freestyle Cruising ship, Norwegian Epic, debuted in June 2010 and has been named “Best Overall Cruise Ship” by the readers of Travel Weekly and “Best Ship for Sea Days” by Cruise Critic. Norwegian Cruise Line is the official cruise line of Blue Man Group, appearing for the first time at sea on Norwegian Epic, as well as the official cruise line of Legends in Concert, The Second City®, Howl at the Moon Dueling Pianos, and Nickelodeon, the number-one entertainment brand for kids. Cirque Dreams™ & Dinner is also featured on board Norwegian Epic as the first show of its kind at sea under a big top.



The Company has two 4,000-passenger vessels, Norwegian Breakaway and Norwegian Getaway, under construction for delivery in April 2013 and January 2014, along with one larger “Breakaway Plus” vessel for delivery in fall 2015. Known as New York’s ship, Norwegian Breakaway will be the largest vessel to homeport year-round in the city, sailing to Bermuda for the summer beginning May 12, 2013. Norwegian Breakaway’s features include hull art by legendary artist Peter Max, seafood restaurant Ocean Blue by famed New York chef Geoffrey Zakarian, and fitness classes and a retrospective display from the ship’s iconic godmothers, the Rockettes®. The entertainment lineup includes three Broadway shows: Rock of Ages, Burn the Floor and Cirque Dreams™ & Dinner: Jungle Fantasy. Norwegian Getaway, the largest ship to homeport year-round in Miami, will sail Eastern Caribbean voyages beginning in February 2014. Sailings for both vessels are now on sale.



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